Phunware's Mobile Engagement module allows you to engage your mobile audiences with relevant, contextual communications, in order to drive retention, foot traffic and conversion. Depending on the use case and desired reach, Mobile Engagement allows you to send your users:
- Broadcast notifications
- Geofence notifications (requires premium license)
- Beacon notifications (requires premium license)
- Can be powered by any bluetooth beacon hardware using iBeacon protocol
The Mobile Engagement module includes:
- Mobile Engagement SDKs and APIs (for iOS/Android apps)
- MaaS portal web management tool, to manage campaigns, reporting, targeting, geofence locations and beacon configurations
Mobile Engagement Releases
| Date | Updates/Release Notes | iOS SDK | Android SDK | Training & Documentation |
|---|---|---|---|---|
| 09/19/18 | When in use | Mobile Engagement v3.6.0 | N/A | Mobile Engagement Configuration Guide v1.3 |
| 08/13/18 | GraphQL Refactor | N/A | N/A | N/A |
| 9/2/17 | Enhanced Profiles | Mobile Engagement v3.1.2 | Mobile Engagement v3.1.2 | N/A |
| 8/19/17 | Mobile Engagement v3.1.1 | Mobile Engagement v3.1.1 | Mobile Engagement Configuration Guide v1.2 | |
| 6/16/17 | UI Enhancements | N/A | N/A | N/A |
| 12/1/16 | Detailed Reporting and Metadata/Promotions | Legacy Messaging SDK | Legacy Messaging SDK | Training Video-Mobile Engagement 7- Adding Promotions and Metadata to Campaigns |
Use of this software requires review and acceptance of our terms and conditions for developer use located at http://www.phunware.com/terms/ | ||||
Mobile Engagement Training Resources
| Document Title/Link | Document Description | Last Updated |
|---|---|---|
| Video introduction to how MaaS configuration relates to the app experience | 7/5/2017 | |
| Mobile Engagement Module #2: App Setup for Broadcast Campaigns | Video training on setting up push notifications for apps to enable broadcast campaigns | 7/5/2017 |
| Mobile Engagement Module #3: Attribute and Profile Configuration | Video training on configuring attributes and profiles in MaaS Portal for broadcast and geofence campaigns | 7/5/2017 |
| Mobile Engagement Module #4: Location-Geofence Configuration | Video training on configuring locations or geofences for all types of campaigns in MaaS Portal | 7/5/2017 |
| Mobile Engagement Module #5: Beacon Configuration | Video training on configuring beacons for beacon campaigns in MaaS Portal | 7/5/2017 |
| Mobile Engagement Module #6: Campaign Configuration | Video training on configuring broadcast, geofence and beacon campaigns in MaaS Portal | 7/5/2017 |
| Mobile Engagement Module #7: Promotion and Metadata Configuration | Video training on how to configure promotions and metadata for campaigns in MaaS Portal | 7/5/2017 |
| Mobile Engagement Module #8: Campaign Analytics | Video training on the campaign analytics available in the Mobile Engagement section of MaaS Portal | 7/5/2017 |
| Use of this software requires review and acceptance of our terms and conditions for developer use located at http://www.phunware.com/terms/ | ||
Mobile Engagement Configuration/Integration Guides
| Document Title/Link | Document Description | Last Updated |
|---|---|---|
| Mobile Engagement Configuration Guide 1.3 | Provides detailed documentation of the Mobile Engagement functionality in MaaS Portal with step-by-step configuration instructions for all types of campaigns | 10/18/2018 |
| Use of this software requires review and acceptance of our terms and conditions for developer use located at http://www.phunware.com/terms/ | ||
Android Mobile Engagement SDK Developer Documentation
| Document Title/Link | Document Description | Last Updated |
|---|---|---|
| Android SDK Integration Guide - Mobile Engagement | This is a quick start to adding the Phunware Mobile Engagement SDK to an Android app. Android Studio is the recommended development environment for building an app with the Phunware Mobile Engagement SDK. | 3/19/2017 |
| Technical Documentation | This SDK technical guide provides guidance in initialization, managers, services, interfaces, events, and customizing notifications. | 10/27/2016 |
| Use of this software requires review and acceptance of our terms and conditions for developer use located at http://www.phunware.com/terms/ | ||
iOS Mobile Engagement SDK Developer Documentation
| Document Title/Link | Document Description | Last Updated |
|---|---|---|
| Mobile Engagement SDK Integration Guide (iOS) | SDK requirements, installation, certificates, setup, initialization, fetching and updating attributes, notifications, deep linking, and promotions | 3/19/2017 |
| Introduction to Mobile Engagement API Reference (iOS) | Introduction to the Phunware iOS API | 8/10/2016 |
| Use of this software requires review and acceptance of our terms and conditions for developer use located at http://www.phunware.com/terms/ | ||
Mobile Engagement APIs
NOTE: These Documents are available only to Internal Phunware Users. Click here if you are a Phunware Developer and need access.
If you are a customer who needs access to these documents, contact Phunware support at support@phunware.com.
API - Mobile Engagement
| Document Title/Link | Document Description | Last Updated |
|---|---|---|
| Introduction to Marketing Automation API | This document is intended to help developers getting started with our Mobile Engagement SDK and related APIs for our Marketing Automation product. It provides key features and functions, getting started links and info, and use cases to explore. | 8/2016 |
| Mobile Engagement API Architecture | Request/response format, HTTP methods, date/time format, bracketed IDs, ellipses, PUT methods and partial updates, GET methods and query strings | 8/2016 |
| Messaging API Methods - Device Registration | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept device registration requests. | 9/1/2016 |
| Messaging API Methods - Download Geofences | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept device download geofence requests | 9/1/2016 |
| Messaging API Methods - Geofence Entry | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept device geofence entry requests. | 9/1/2016 |
| Messaging API Methods - Geofence Exit | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept device geofence exit requests | 9/1/2016 |
| Messaging API Methods - Download Promotion | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept device download promotion requests. +SDK dependencies | 9/1/2016 |
| Messaging API Methods - Retrieve a Collection of Attribute Metadata | Android Method, URL, Headers, Sample Request, Response, Sample Response This method is used to retrieve all attribute metadata for an org. | 8/3/2016 |
| Messaging API Methods - Create Device Attributes | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept requests to associate attributes with a device | 9/1/2016 |
| Messaging API Methods - Get All Device Attributes | Android Method, URL, Headers, Sample Request, Response, Sample Response This method will accept device attribute GET requests. | 9/1/2016 |
| iOS Method for app registration and setup | 12/9/2016 | |
| iOS Method, the central point for fetching and updating attributes associated with the device or user. You use an instance of this class to fetch and update profile and user attributes. | 12/9/2016 | |
| iOS Method, a PWLPLocalNotification object holds the information related to a local notification that will be shown to the user. The PWLPLocalNotification object allows the alert title and alert body to be modified if needed. | 12/9/2016 | |
| iOS Method, a PWMSGGeozone object represents a circular region in a map with some associated data for that region. | 12/9/2016 | |
| iOS Method, a PWZoneMessage is a communication (generally marketing-related) sent from the server. | 12/9/2016 | |
| iOS Method, this protocol represents the zone data generated by an object which implements the PWMSGZone protocol. This object incorporates a name, identifier, code, tags and several other properties that can be useful to query. Typical implementations will append additional data to zone object. | 12/9/2016 | |
| Mobile Engagement API Response Handling | HTTP Status Codes and payloads | 8/1/2016 |
| Use of this software requires review and acceptance of our terms and conditions for developer use located at http://www.phunware.com/terms/ | ||